Alex. UI Designer.

I'm a user-centered Digital Designer focused on UI. I practice design led methods to solve problems for responsive websites and apps. Accessibility, branding and design systems are part of my daily work.

I have led UI projects to design user-centric experiences that are: accessible, easy-to-use and on-brand. I work closely with UX designers and developers to co-create user tested end-to-end experiences.

Figma and Framer allow me to create low and high fidelity prototypes at different stages of each project allowing to maintain an iterative feedback cycle between internal teams and the client. I use Miro to deconstruct client needs and help articulate user journeys. Making the project easy to understand for all teams.

As a person
I am energetic and enjoy bouncing ideas off others. In a ideation session I will provide frameworks to get people thinking about . I run and teach a game design and UI design courses that gets beginners involved in creative thinking. They learn how to develop their idea into a fully functioning game or website prototype. 

When I’m not designing I’m playing bass or paddle boarding.



Branding & Campaigns.

Develop a unique visual brand that will drive the core message in a campaign.

+  Brand & Visual language
+  Design Systems
+  Campaign concepting
+  Leading design workshops 


Design & code mobile responsive newsletters & websites.

+  Prototyping: Figma / Framer
WCAG Usability
+  User Centered Design
+  Wireframing journeys   


Making your brand truly digital, with a visual language that can move & adapt.

+  Storyboarding
+  Figma UI Animation
+  Lottie
+  After Effects