Pocket Assistant — Dr Benson

Client

Galderma

Role

Concept
Design

Overview

Meet Dr Benson a smart pocket doctor.
He will guide Health Care Professionals through the unmet needs of rosacea patients by unveiling their hidden frustrations. Dr Benson is a character that delivers concise information in bite-sized chunks via videos & assistance apps.

Goal

To create an animated character that communicates the symptoms of rosacea pateint's but also acknowledges their mental well-being. The mental health side of rosacea is often overlooked, Dr Benson aims to shine a light on it. 

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